The Baxter’s Zabalaza Theatre Festival

 
 
 
 
 
 

AIDA Marketing /Sales Funnel

 
 
 

 Audience / Target Market?

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  Poster design

Image / Photo / Design / Graphic

Your Title

Zabalaza Festival info
as part of The Baxter’s Zabalaza Theatre Festival
The Baxter’s Zabalaza Theatre Festival presents

Creative Crew
A poster is not a CV

Dates
25 - 31 March
25 Mar at 12:00
26 Mar at 4pm

Venue
The Baxter Concert Hall
The Baxter Golden Arrow Studio
Pam Golding Theatre at The Baxter
The Baxter Masambe Theatre

Logos
Use logo strip if provided
Use The Baxter, Zabalaza & Webtickets

Screen
www.thebaxter.xyz/screen

Production Description

Explain what your production is about, and why it’s worth seeing

What problem / societal issue does your production address?
What will people gain (key benefit) from watching your production?
What makes your production the best?

Answer these questions in a fun and engaging way
More creative, less dark. Short sentences
Sell the story, not the issues.

Three single words
Short description (4 sentences) - 20-second elevator pitch
Long description (1 - 3 paragraphs, including creative crew)

Age restriction
Language of performance

Ending notes

Tickets & Busses

Book at Webtickets
Give shortened booking link

Wishy-washy descriptions

Golden Arrow Studios

Gates Open at …

Don’t stretch / b

 Questions / Get in touch

Zabalaza Office
zabalazafestival@uct.ac.za
(021) 680 7880

For sales & marketing inquiries click here